Liz Reason

Liz is an experienced policy analyst and strategist and social entrepreneur in the energy and climate change arena. Liz set up her consultancy Reasons to be Cheerful in 2004 to apply her skills to climate change communication and strategy.

In 2006 she was appointed director of AECB, the sustainable building association. Liz is part of Think Purple, a consortium that aims to make CO2 visible with fun and informative materials to communicate climate change to schools and the general public. Liz has run a successful wind development company and lives in an AECB Silver Standard house. She acts as a trustee for SEA.